Giving Back in a Profit-Driven World: Corporate Social Responsibility in the Mutual Fund Industry Pubblico

Abstract

Abstract
Giving Back in a Profit-Driven World:
Corporate Social Responsibility in the Mutual Fund Industry
By Catherine Putnam Rankin
This dissertation is driven by the overarching research question: What is the
institutionalized context within which mutual fund managers adopt and adapt CSR
practices to fit their unique organizational culture? Each chapter contributes to this
agenda by tackling one part of the research question. Chapter One focuses on the first
part - the institutionalized context - by asking: What does the historical narrative of CSR
in business discourse reveal about the normative standards for businesses? The
institutionalized context includes those values and norms espoused in business discourse
that shed light on the common meanings and prescriptions for behavior for corporate
social responsibility. Chapter Two investigates the second aspect of the question - how
mutual fund managers adopt and adapt CSR practices - by asking: How do the
institutionalized pressures of CSR manifest themselves among mutual fund managers?
Finally, Chapter Three addresses the final aspect of my research agenda - the fit to
organizational culture - by asking: How does the enactment of CSR practices reflect
innovations in organizational culture?

Giving Back in a Profit-Driven World:
Corporate Social Responsibility in the Mutual Fund Industry
By
Catherine Putnam Rankin
M.A., Emory University, 2008
B.A., Connecticut College, 2002
Advisor: Timothy J. Dowd, Ph.D.
A dissertation submitted to the Faculty of the
James T. Laney School of Graduate Studies of Emory University
in partial fulfillment of the requirements for the degree of
Doctor of Philosophy
in Sociology
2011

Table of Contents

TABLE OF CONTENTS

INTRODUCTION

............................................................................................................. 1
What is Corporate Social Responsibility ....................................................................... 2
Why Do Organizations Participate in CSR? ................................................................. 6
The Debate over CSR ..................................................................................................... 8
The Mutual Fund Industry ............................................................................................ 9
Gaps in the Research ................................................................................................... 11
Dissertation Outline and Research Questions ............................................................ 13
CHAPTER I: Institutionalized Shifts of Corporate Social Responsibility ................ 16
LITERATURE REVIEW .......................................................................................... 17
RESEARCH DESIGN: METHODS AND DATA ................................................... 25
RESULTS AND DISCUSSION ................................................................................. 29
CONCLUSION ........................................................................................................... 43
CHAPTER II: CSR as a Homogenizing Force in the Mutual Fund Industry .......... 46
LITERATURE REVIEW: Institutional Homogeneity ........................................... 49
RESEARCH DESIGN AND METHODOLOGY .................................................... 58
VARIABLES AND MEASUREMENT..................................................................... 62
RESEARCH FINDINGS AND DISCUSSION ......................................................... 64
CONCLUSION ........................................................................................................... 80
CHAPTER III: Differentiation in Adoption of CSR Practice .................................... 82
LITERATURE REVIEW: Cultural Diversity ......................................................... 83
RESEARCH DESIGN: METHODS AND DATA ................................................... 88
RESEARCH FINDINGS AND DISCUSSION ......................................................... 90
CONCLUSION ........................................................................................................... 98
CONCLUSION: Research Contributions and Implications for the Industry ........ 100

About this Dissertation

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School	Laney Graduate School
Department	Sociology
Degree	PhD
Submission	Dissertation
Language	English
Research Field	Business Administration, Management Sociology, Organizational
Parola chiave	institutionalism organizational change corporate social responsibility
Committee Chair / Thesis Advisor	Dowd, Timothy J, Emory University
Committee Members	Rubinson, Richard, Emory University Archibald, Matthew, Emory University Perry-Smith, Jill, Emory University

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