College-to-Career Culture and Gender: Investigating Perceptions of BBA-Liberal Arts Double Majors at a Liberal Arts University Público
Lawrence, Julia (Spring 2021)
Abstract
Previous research supports the idea that a students’ gender and experiences within their university’s campus context intersect as two cultural processes which influence their decision-making processes as it relates to career path. I investigate how gender and the dominant discourse and interactions among undergraduates who inhabit the local campus context, in this case Emory University, might influence the peer prestige system of its students. I also seek to understand how students’ experiences with college-to-career culture may influence their own career path decision making. This path has two decision points: the academic major and the intended career plans. I conducted in-depth interviews with ten males and nine females who are members of the sub-population of students who are in the process of pursuing a liberal arts major in the Emory College of Arts and Sciences (ECAS) along with an undergraduate BBA in the Goizueta Business School (GBS). The findings do not suggest a clear difference in the way in which male and female BBA-liberal arts double majors perceive campus culture or career paths. This may speak to the egalitarian ideologies held within next-tier institutions such as Emory. The findings of this study do support the work of scholars such as Amy Binder who suggest that the cultural constructions of elite universities influence students to be funneled into a narrow range of careers. Additionally, my analysis suggests that the undergraduate BBA programs found in institutions such as Emory University leads students to view business school and liberal arts as two separate campus contexts in which they experience two distinct college-to-career cultures.
Table of Contents
I. Introduction and Research Questions 1
Research Questions 2
Variables 2
II. Theoretical Framework & Empirical Work 3
Organizational Structure of College 3
Society’s Career Hierarchies 4
Gender and Career Ideologies 5
Definitions of Success 7
Career Funneling (Binder) 10
III. Conceptualization 11
Operationalization of Variables 12
Variables 12
Restatement of Specific Research Questions and Variables 13
Research Questions 13
IV. Methods 13
Research Design 14
Population/Cases 14
Sample Selection and Recruitment 15
Data Collection 16
Data Analysis Procedures 16
V. Results 17
Students’ own college-to-career paths (RQ 1): Academic Path 17
Students’ perceptions of college-to-career culture at Emory (RQ’s 2a and 2b): Academic Path 24
Students’ perceptions of college-to-career culture at Emory (RQ’s 3): Career Path 31
Students’ own college-to-career paths (RQ’s 3): Intended Careers 38
VI. Discussion & Conclusions 48
VII. References 55
VIII. Appendices 57
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