Where do gender stereotypes come from? Testing a model of perceptual signaling Öffentlichkeit
Kruger, Ryno (Summer 2022)
Abstract
The orthodox view of stereotypes is that they are culturally transmitted. Here, we propose and tested an alternative account based on perceptual transmission, whereby perceived facial dominance signals intelligence. In Experiment 1, adults (N = 55) rated computer-generated faces according to gender and various traits (e.g., dominance, attractiveness, and trustworthiness). More dominant faces were judged as smarter than less dominant faces and, crucially, dominance was the only variable that mediated the gender-intelligence link. In Experiment 2, we gave 6- to 10-year-olds (N = 88) a two-alternative forced-choice task where children judged which of two faces was smarter. Face pairs either differed in dominance, gender, or both. Children judged more dominant faces as smarter than less dominant faces. Moreover, they judged more dominant female faces as smarter than less dominant male faces. Suggesting a possible override of the cultural stereotype. These effects contrasted with judgments of niceness. Taken together, our findings suggest a specific role for facial dominance in signaling intelligence.
Table of Contents
Table of Contents
Introduction 1
Hypothesis 4
Experiment 1. 5
Methods 5
Results 5
Experiment 2. 9
Methods 9
Participants 9
Materials 10
Design & Procedure 10
Results 12
Discussion 17
Dominance cues are important when making inferences about individuals 17
Dominance and gender cues are important when judging a prosocial trait 18
Why specifically dominance? 19
Dominance acting as perceptual signal 20
References 23
Supplemental Material 31
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