Index Catalog // Emory Theses and Dissertations

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1. Two Essays on Brand Marketing Communication on Social Media

Student Name:: Ha, Jihyeon
Date Uploaded:: 03/25/2024
Research Field:: Business Administration, Marketing
Department or Specialty:: Business

2. Artificial Intelligence and the Future of Work: Empirical Studies in Occupational Outlook and Firm Performance

Student Name:: Yeo, Jinsoo
Date Uploaded:: 08/13/2023
Research Field:: Information Technology, Business Administration, General, and Information Science
Department or Specialty:: Business

3. Essays on Customer Management in Upscale Retailing: Empirical Applications of Causal Inference and Machine Learning Techniques to the Study of Product Customization and Omni-Channel Strategies

Student Name:: Kim, Suh Yeon
Date Uploaded:: 07/10/2020
Research Field:: Business Administration, Marketing
Department or Specialty:: Business

4. Measuring Consumers’ Emotional Engagement via Firm and User Generated Content on Social Media

Student Name:: Mosley, Buffy
Date Uploaded:: 03/31/2020
Research Field:: Business Administration, Marketing
Department or Specialty:: Business