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Keyword
- Social media1
- Sponsorship1
- Sustainability1
- Text analysis1
- Textual Analysis1
- Topic Modeling 1
- Topic models1
- Unstructured Data1
- Video Game1
- Video Games1
- behavior-based control1
- competitor reviews1
- latent class analysis1
- latent transition analysis1
- management response1
- online word of mouth1
- salesforce management1
- social influence1