Essays on Sustainability, Marketing Capability, and Firm Performance

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Rodriguez, Omar
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2018-08-28 16:27:08 -0400
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File Format: pdf (Portable Document Format)
File Title: FROM CUSTOMERS TO CONSTITUENTS: CONSTITUENT BASED MARKETING AS A RE-ORIENTATION OF MARKETING CAPABILITY
Page Count: 158
File Size: 991625
Original Checksum: b2a36b60df263041db448973afbe2330
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