Grant Proposal for a Feature Film Documentary to Reduce Human Morbidity and Mortality by Igniting Interest Among Global Leaders and the General Public to Adapt the United Nations’ Universal Declaration of Human Rights to Cyberspace Open Access

Tolleson, Brian (Spring 2023)

Permanent URL: https://etd.library.emory.edu/concern/etds/b8515p81r?locale=en
Published

Abstract

Public health begins with human rights. Championed by Eleanor Roosevelt and adopted in 1948, The United Nations’ Universal Declaration of Human Rights (UDHR) is an established framework for protecting human rights globally (United Nations, 1948). Since its establishment, the 30 Articles of the UDHR have helped advance and protect population health across the globe through their translation and adoption into laws, treaties, and policies across a wide range of public health areas, from HIV/AIDS and disease eradication, to sexual and reproductive health, to the very foundation of the World Health Organization’s policies, practices and approaches to global health (Gostin, 2018; Kismödi, 2018).

Today, however, most of the world’s 8 billion global citizens live an increasing portion of their lives online in cyberspace, almost 7 hours per day on average, with many of the world’s most health-challenged countries exceeding an average of 9 hours per day online (Datareportal, 2022). In cyberspace, there are currently no formal internationally recognized human rights treaties or protections, and the UDHR’s successful normative framework does not have explicit jurisdiction nor consistent application. And, already in today’s world, without the basic human rights protections online, we are seeing many precipitating negative health outcomes from disease and preventable injuries like Internet Gaming Disorder, Cyber Bullying, sleep disorders, Moral Disengagement, Cyberchondriasis and death by suicide (Ascher & Levounis, 2014; Guo, 2018; Kowalski, Lo Cricchio, 2021; Pollklas, 2020; 2008; Young, 1998).

This initial grant proposal under Ford Foundation’s JustFilms grant program will seek funding for a feature-length Educational Entertainment documentary to educate and ignite global support to pressure the United Nations and the United Nations Human Rights Council to craft and adopt an expansion of the UDHR to encompass the world of cyberspace, where humans have already begun inhabiting for large portions of their lives, forming a much-needed baseline for protecting public health globally today and well into the future.

Table of Contents

CHAPTER I 3

Introduction and Rationale 3

Using Documentary Film to Create Public Pressure for Global Policymakers 4

Problem Statement 5

Purpose Statement 5

Goals and Objectives 6

Significance 7

Definition of Terms 9

CHAPTER II 11

Literature Review 11

The domain of cyberspace and the role of the United Nations 11

A Note about Future Worlds 12

Negative health effects in an unregulated cyberspace 14

The earliest days of research 14

An ever-expanding field of study 15

Not just Disease, but Deaths 16

Educational Entertainment 17

Positive public health policy effects from exposure to Educational Entertainment 17

Science and Filmmaking 17

Educational Entertainment (“Edutainment” or “E-E”) in Public Health 18

How Educational Entertainment Works 19

Figure 1. Quintero Johnson, Harrison and Quick: Experiential Involvement in Educational Entertainment documentaries (Johnson, 2012) 21

Evaluating the Success of Educational Entertainment Campaigns 22

Figure 2. Barrett and Leddy’s Dimensions of Impact (Barrett & Leddy, 2009) 23

Challenges in the Use of Educational Entertainment 25

The ethical considerations for creating public health documentary films and Educational Entertainment 26

Protecting Subjects and Victims of Human Rights Abuses 28

Reducing the Likelihood of The “Werther Effect,” Imitative Acts in Depicting Suicide 28

CHAPTER III 30

Methodology of Grant Review Process 30

Ford Foundation and JustFilms Grants 30

The rationale for choosing the JustFilms Grant 31

Reviewer Committee 31

Daniel C. Rutz, MPH, Thesis Chair 31

Matthew H. Bernstein, Ph.D., Field Advisor 32

Dabney P. Evans, Ph.D., MPH, Reviewer 32

Elisabeth Hayes, MBA, Reviewer 33

Sheryl Golub, MA, MPH, Reviewer 34

The Protection of Human Subjects 35

CHAPTER IV 38

Incorporation of Reviewers’ Comments 38

Reviewer 1, Daniel Rutz, MPH Comments 38

Reviewer 2, Dabney P. Evans, Ph.D., MPH Comments 46

Reviewer 3, Lisa Hayes, MBA Comments 53

Reviewer 4, Matthew H. Bernstein, Ph.D. Comments 57

Reviewer 5, Sheryl Golub, MPH, MA Comments 63

CHAPTER V 69

Final Grant Proposal 69

Grant Proposal: Ford Foundation JustFilms Grant 69

Brian Tolleson 74

The Task Force for Global Health (example for academic purposes only) 75

National Center for Civil and Human Rights (example for academic purposes only) 76

The Carter Center (example for academic purposes only) 77

Appendix 1 81

Budget 81

Appendix 2 91

Goals and Objectives 91

Appendix 3 93

Logic Model Framework 93

Figure 3. Grant applicant’s larger framework for addressing Future Worlds, Human Rights, and Public Health 94

Bibliography 97

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