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advertising
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A Class Matter: Exploring Signals of Socioeconomic Class within Egyptian and Lebanese Advertising from 2000-2022
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The Politics of Women's Magazines: How Women's Magazines Set Standards of Femininity
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The Role of Online Word-of-Mouth in Brand Strategy
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Year
2016
1
2017
1
Spring 2022
1
School
Emory College
2
Laney Graduate School
1
Department / Specialty
Business
1
Interdisciplinary Studies in Society and Culture
1
Middle Eastern and South Asian Studies
1
Degree
B.B.A.
1
BA
1
PhD
1
Submission Type
Honors Thesis
2
Dissertation
1
Research Field
Business Administration, Marketing
2
Gender Studies
1
Journalism
1
Mass Communications
1
Middle Eastern Studies
1
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Committee
Cherribi, Sam, Emory University
1
Lewis, Michael , Emory University
1
Loudermilk, Kim, Emory University
1
Martin, Gregory, Emory University
1
Moe, Wendy, University of Maryland
1
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Keyword
advertising
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marketing
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Arabic
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Egypt
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Lebanon
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