Index Catalog // Tesis y Disertaciones Electrónicas de Emory

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1. GlossiSHARE: How a Company Went from Selling Blush to Being the Cool-Girl’s Best Friend

Student Name:: Mazzocco, Abigayle
Date Uploaded:: 04/09/2023
Research Field:: Sociology, General, Business Administration, Marketing, and Women's Studies
Department or Specialty:: Interdisciplinary Studies in Society and Culture

2. Can Sustainability & Marketing Co-Exist? An Empirical Exploration of Consumer Perceptions and Brand Challenges with Sustainable Initiatives

Student Name:: Wallach, Karen Anne
Date Uploaded:: 03/24/2021
Research Field:: Sustainability, Business Administration, Management, and Business Administration, Marketing
Department or Specialty:: Business

3. Essays on Counter-Marketing and the Role of Brands

Student Name:: Wang, Yanwen
Date Uploaded:: 08/28/2018
Research Field:: Business Administration, Marketing
Department or Specialty:: Business

4. Brand Deployment Consistency and Market Share

Student Name:: Antonio, Harry
Date Uploaded:: 08/28/2018
Research Field:: Business Administration, Marketing
Department or Specialty:: Business

5. Essays on Brand Architecture and Individual Brand Performance

Student Name:: Viswanathan, Vijaymahadev
Date Uploaded:: 08/28/2018
Research Field:: Business Administration, Marketing
Department or Specialty:: Business