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Business
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2016
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Essays on Brand Competition
Understanding Customer Dynamics in a Data-rich Environment
The Effect of CSR Reporting Requirements and Organizational Identification on Financia...
How Do Auditors Order Their Tasks, and How Does Task Ordering Affect Performance?
The Role of Online Word-of-Mouth in Brand Strategy
Essays on the Impacts of Health Information Technology
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Year
2016
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School
Laney Graduate School
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Business
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PhD
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Dissertation
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Business Administration, Marketing
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Business Administration, Accounting
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Business Administration, General
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Business Administration, Management
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Committee
Bowman, Doug, Emory University
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Kadous, Kathryn, Emory University
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Sheth, Jagdish, Emory University
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Towry, Kristy, Emory University
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Anand, Vic, Emory University
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branding
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